- This book is a useful guide to the issues of identifyinf, capturing and using knowledge to improve competitive advantage.
- Intellectual Capital can be broken down into three areas Human Capital, Customer Capital and Structural Capital.
- Human Capital is the knowledge that resides within the head of employees and is relevant to the purpose of the organization.
- Human Capital is formed and deployed, writes Stewart, 'When more time and talent of the people who work in a company is devoted to activities that result in innovation'.
- Human Capital can grow in two ways: 'When the organization uses more of what people know, and when people know more stuff that is useful to the organization'.
- Unleashing the human capital resident in the organization requires 'minimizing mindless tasks, meaningless paperwork, and unproductive infighting'.
- Customer Capital is the value of a company's ongoing relationships with the people or organizations to which it sells.
- Indicators of customer capital include market share, customer retention and defection rates, and profit per customer.
- Customer capital is probably - and startlingly the worst managed of all intangible assets'.
- Structural Capital is the knowledge retained within the organization that becomes company property.
- Stewart calls this ' knowledge that doesn't go home at night'.
- Structural capital 'belongs to the organization as a whole. It can be reproduced and shared'. Example includes technologies, inventions, publications and business processes.
- Understanding what intellectual capital amounts to is only part of the story for organizations.
- We get real value from being able to capture and deploy Intellectual Capital.
- Stewart offers the following ten principles for managing intellectual capital
- Companies don't own human and customer capital. Only by recognizing the shared nature of these assets can a company manage and profit from them.
- To create human capital it can use, a company needs to foster team work, communities of practice, and other social forms of learning.
- Organizations wealth is created around skills and talents that are proprietary and scarce. To manage and develop human capital, companies must recognize unsentimentally that people with these talents are assets to invest in. Others are costs to be minimized.
- Structural assets (those intangible assets the company owns) are the easiest to manage, but those that customers care about least.
- Move from amassing knowledge just-in-case to having information that customers need ready-to-hand, and that which they might need within reasonable reach.
- Information and Knowledge can and should substitute for expensive physical and financial assets.
- Knowledge work is custom work
- Every company should re-analyze the value chain of the industry that it participates in to see what information is more crucial.
- Focus on the flow of information, not the flow of materials.
- Human, structural and customer capital work together. It is not enough to invest in people, systems and customer separately.
I write about Software Development, General management and what interests me in Science, Maths, Photography and Farming. Former is based on my experience as a Project Manager and what i read (books, articles, blogs), the later is a residue from my college days . Photography,Farming , Yoga and Travel got added subsequently. If you are wondering about the 'Everything else' part, it is inspired by Hitch Hiker's Guide to the Galaxy Series by Douglas Adams.
Thursday, March 31, 2011
Notes to Self : The Intellectual Capital - By Thomas Stewart
Notes from reading the book Intellecutal Capital by Thomas Stewart 
Monday, March 21, 2011
Project Management and Chess
"Fancy what a game of chess would be if all the chessmen had passions and intellects, more or less small and cunning; if you were not only uncertain about your adversary's men, but a little uncertain also about your own; if your knight could shuffle himself on to a new square by the sly; if your bishop, in disgust at your castling, could wheedle your pawns out of their places; and if your pawns, hating you because they are pawns, could make away from their appointed posts that you might get checkmate on a sudden. You might be the longest-headed of deductive reasoners, and yet you might be beaten by your own pawns. You would be especially likely to be beaten, if you depended arrogantly on your mathematical imagination, and regarded your passionate pieces with contempt." -George Eliot, Felix Holt; The Radical 
Looks to me as if George Eliot had project people management in his mind when he wrote the above piece. A project manager (how ever powerful he/she may be), has to complete the project with the help of people who may have their own likes, dislikes and purposes that are conflicting. While this scenario may not sound fun, it is what makes Project Management of any Enterprise class project more complicated and challenging, compared to a game of chess.
This is shared here not because this is a nice quote from a lesser known book, but because there are couple of points a discerning Project Manager has to learn and remember.
#1.People are not Pawns and don't play them like that. Treat people like people (not like pawns obviously).
#2. However much the powers of a Project manager may be, once the stake holders feel that they are being used/played against, then (you) the project manager looses control.
Looks to me as if George Eliot had project people management in his mind when he wrote the above piece. A project manager (how ever powerful he/she may be), has to complete the project with the help of people who may have their own likes, dislikes and purposes that are conflicting. While this scenario may not sound fun, it is what makes Project Management of any Enterprise class project more complicated and challenging, compared to a game of chess.
This is shared here not because this is a nice quote from a lesser known book, but because there are couple of points a discerning Project Manager has to learn and remember.
#1.People are not Pawns and don't play them like that. Treat people like people (not like pawns obviously).
#2. However much the powers of a Project manager may be, once the stake holders feel that they are being used/played against, then (you) the project manager looses control.
Tuesday, February 8, 2011
Photos and write up - Thekkady and Munnar - May 2007
I did this trip to Thekkady and Munnar, Kerala, India in May 2007 and what follows is a write up of the more interesting facets of the trip, along with some very interesting photos. All the time, this was just circulated as a mail to friends and people interested and is back in my blog because i am bored forwarding the mail and photos. - Warning big post ahead--
Sleeping in a tree house in pitch darkness: Having been brought up in a village, I am more used to dark nights. So darkness was not totally new to me. But this was too real. you could feel it. you could even touch it if you wanted. It was so thick and engulfed me that i wondered if it would prevent me from moving around- a kind of very viscous fluid. If some person or animal or an object was a feet away, you couldn't see them.
I wanted to describe the darkness as day being painted with a huge container of pitch black paint. Then stopped when i realized that that is what nature had actually done. :) Back in the city, where night is turned into day with all the lights on and where you couldn't even see the stars, i understand that no amount of explanation will do to a city dweller.You have to just experience it.
We had to walk to the tree house from our home stay. We had a torch (very powerful, something similar to surefire) and the tree house also had electric lights that were switched on. There were 3 CFL bulbs to be precise, 2 on the front and back of the house and one inside. We were warned to keep the lights on when we slept. When we entered the house (a misnomer as it was a 10x10 feet room), a spider just went out of the other door. It was precisely for this reason, we were asked to keep the lights switched on, i.e. ward off the insects. But the lights also attracted lot of moths and other similar insects. So we had to switch it off. When you are bone tired with a day’s activity, all you need is a place to sleep. Nothing else really matters and i slept soundly.
This is the tree house.
Trekking through leech infested forest; The other scary part of the trip was the leeches we encountered during our trek within GAVI forest adjacent Periyar Tiger Reserve. This is a beautiful place. you need a permit from the forest department for this trip and you have to travel through the forest in a jeep. We stopped the jeep and walked a 100 metres for this shot of elephants. There is also a kid elephant which is hidden. We had some frightening moments when we took this shot.
We crossed the lake here in a boat and started the trek from the other side.
Please refer the photo 'checking the socks' When we were told to wear the socks, I didn’t take that seriously. It is L shaped and runs all the way till our knee. We had to wear that over our socks and our trousers should be tucked inside. (Refer the photo). The shoe was worn on the top of it. The socks were layer 1, the leech socks were layer 2 and the shoes, layer 3. This arrangement was thoroughly checked before we started. Some 500 meters into the trek, my sister-in-law (SIL) screamed saying that there are lots of leeches all over, our shoes and pants. The guide took out some salt from a 1 Kg salt pack that he carried in his back pack and applied some salt where the leeches were clinging to our shoes and trousers. The leeches fell down and died.
It was then that I noticed that there were literally thousands of leeches all over the leaf covered floor of the forest. The guide told us that it was normal and asked us to continue. But my wife and SIL were too scared to continue and wanted to return (they returned back after some 1.5 kms into the trek). Even I was very scared, but wanted to continue the trek. May be I didn’t want to look like a coward in front of my wife and SIL :). May be I got lot of courage from others who were continuing the trek. But whatever it was, the following is the major reason for my fear.
The leech is a like a miniature trunk of an elephant. The broader sticky side, clings to a (ny) surface and the narrow (pointed) side, searches for a surface to suck blood from. This end of the leech moves like an elephant trunk. And the body of the leech is so elastic that it expands and contracts to 1/4th or 1/5th of its original size. When a leech that is completely expanded in search for a surface, contracts to 1/5th its original size, it looks as if the leech has entered the surface. A leech had clung to my cargo pant close to my left hand side pocket. When I saw the leech contracting, I thought that it has entered my pant. This was the reason for my fear.
The guide told me that leeches can’t pierce a surface and enter it and that we were safe unless there is an opening in our trouser or socks. After this my fear subsided. Even then, we stopped at least four or five times to apply salt on our shoes and check our dresses. It was then that I realized that we should not be wearing sneakers like NIKE or ADDIDAS. These are no good in this kind of terrain and we should have been wearing proper trekking boots. I was fortunate that the leeches didn’t enter my shoes, but the people who came with me were not that fortunate.
The terrain was very uneven and the trek was also very demanding. we came across some big trees and 'big tree' is a shot of such trees.The place where we checked the leech socks was was a rocky part and this was the only place where we were allowed to check the shoes (by removing) and dresses (by loosening). The guide told us that the probability of being attacked by a leech when we are walking fast is quite less. Our group was fortunate that we were not attacked even a single time by a leech. The problem with a leech attack is that it is totally painless. One doesn’t feel the pain of an attack, unlike a mosquito bite.
Here is another elephant that we shot. This was taken in the evening and the guide told us that this is an old elephant. The elephant didn't care about our presence and was happily munching away. May be she had enough of visitors for the day and didn't want to see one more.
When i reminisced about the trip later, i can confidently say i some what understand and completely appreciate the pain people take to shoot photos and documentaries in tropical forests, the kind shown on National Geographic or Animal Planet. I will definitely do the trek again, if I get a chance.
We also visited Eravikulam national park in Munnar and took some shots of the endangered Niligiri Tahr (Mountain goat). Transport is not allowed beyond a point and we had to walk to the top. The funny part is that on the way to the top, i was searching for the Tahr to get some photos and with great difficulty managed to get a few and the mist also made it difficult . Here is a silhoutte.
By the time trekked and reached the top, the mist had cleared and the view was better. May be they were serious when they said that the view from the top is always better :). Also, to my great surprise i did come across a few very camera friendly Tahrs. These Tahrs didn't run away when humans approached and were patient enough to pose for photos :) Here is the more domesticated Tahr posing for Photo.
Sleeping in a tree house in pitch darkness: Having been brought up in a village, I am more used to dark nights. So darkness was not totally new to me. But this was too real. you could feel it. you could even touch it if you wanted. It was so thick and engulfed me that i wondered if it would prevent me from moving around- a kind of very viscous fluid. If some person or animal or an object was a feet away, you couldn't see them.
I wanted to describe the darkness as day being painted with a huge container of pitch black paint. Then stopped when i realized that that is what nature had actually done. :) Back in the city, where night is turned into day with all the lights on and where you couldn't even see the stars, i understand that no amount of explanation will do to a city dweller.You have to just experience it.
We had to walk to the tree house from our home stay. We had a torch (very powerful, something similar to surefire) and the tree house also had electric lights that were switched on. There were 3 CFL bulbs to be precise, 2 on the front and back of the house and one inside. We were warned to keep the lights on when we slept. When we entered the house (a misnomer as it was a 10x10 feet room), a spider just went out of the other door. It was precisely for this reason, we were asked to keep the lights switched on, i.e. ward off the insects. But the lights also attracted lot of moths and other similar insects. So we had to switch it off. When you are bone tired with a day’s activity, all you need is a place to sleep. Nothing else really matters and i slept soundly.
This is the tree house.
Tree House |
Elephants |
Lake in Mist |
Checking the socks |
The leech is a like a miniature trunk of an elephant. The broader sticky side, clings to a (ny) surface and the narrow (pointed) side, searches for a surface to suck blood from. This end of the leech moves like an elephant trunk. And the body of the leech is so elastic that it expands and contracts to 1/4th or 1/5th of its original size. When a leech that is completely expanded in search for a surface, contracts to 1/5th its original size, it looks as if the leech has entered the surface. A leech had clung to my cargo pant close to my left hand side pocket. When I saw the leech contracting, I thought that it has entered my pant. This was the reason for my fear.
The guide told me that leeches can’t pierce a surface and enter it and that we were safe unless there is an opening in our trouser or socks. After this my fear subsided. Even then, we stopped at least four or five times to apply salt on our shoes and check our dresses. It was then that I realized that we should not be wearing sneakers like NIKE or ADDIDAS. These are no good in this kind of terrain and we should have been wearing proper trekking boots. I was fortunate that the leeches didn’t enter my shoes, but the people who came with me were not that fortunate.
Big Tree |
Here is another elephant that we shot. This was taken in the evening and the guide told us that this is an old elephant. The elephant didn't care about our presence and was happily munching away. May be she had enough of visitors for the day and didn't want to see one more.
When i reminisced about the trip later, i can confidently say i some what understand and completely appreciate the pain people take to shoot photos and documentaries in tropical forests, the kind shown on National Geographic or Animal Planet. I will definitely do the trek again, if I get a chance.
We also visited Eravikulam national park in Munnar and took some shots of the endangered Niligiri Tahr (Mountain goat). Transport is not allowed beyond a point and we had to walk to the top. The funny part is that on the way to the top, i was searching for the Tahr to get some photos and with great difficulty managed to get a few and the mist also made it difficult . Here is a silhoutte.
Tahr - A silhoutte |
Camera friendly Tahr :) |
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